Ramanujan Redux

It’s a trivial thing, but it’s one of the many problems the Internet solves–finding information that wasn’t easily accessible in old media days, then having the means (iTunes) to build it up.

YouTube ad commericals are something I frequent when I like the music. Of course, finding the music attached to the piece is a chore, especially if it’s instrumental. But ask the commenters and they can help you find message boards that answer your questions.

I find this particularly effective. Thanks to commenters I found out that Massive Attack was in charge of the song for this chilling West Wing clip. That Dockers SF commercial is only catchy because it evokes funk from Marlena Shaw’s California Soul. Michael Jordan knows how important advertising is, so he mixes powerful music like Zero 7’s Red Dust into his commercials.

Internet communities have the power to relay information much faster to each other than ever before, to help move us and empower us in our regular lives. The next logical step in that progression? Relaying ideas to one another. That’s what blogs, discussion boards and social networks are slowly evolving into.

And what comes after that?

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This entry was posted on Sunday, May 4th, 2008 at 12:56 am and is filed under Information, Internet, Music. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.